It was an honor to design and produce the spectacular grand opening of the Hard Rock Hotel New York. Live art, acrobats, and delicious appetizers wowed guests as artist and DJ Alec Monopoly painted an auction piece on the rooftop. DJ Coleman, Chantel Jeffries, Charly Jordan, and Zack Bia also played sets ahead of the headlining performances. Headlining performances included DJ Cassidy, John Legend, Nas, Busta Rhymes, and Fat Joe. Kenan Thompson of SNL played emcee and host.